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The True Breastfeeding Rock Stars are Ready to Roll | Best for BabesBest for Babes

The True Breastfeeding Rock Stars are Ready to Roll

by Bettina Forbes, CLC | November 10, 2009 12:42 pm

We presented our work at the Academy of Breastfeeding Medicine’s Annual Conference on Sunday and were humbled and overjoyed at the enthusiastic response.   Over 325 physicians, MDs, PhDs, and IBCLC—the true breastfeeding rock stars who are cheering on moms and babies—heard and embraced our message, and are ready to roll with Best for Babes!

Since our founding two years ago, the Best for Babes Foundation is the first independent, trusted non-profit to re-brand the breastfeeding movement, create a positive, inspiring and empowering message, change the conversation and develop innovative social marketing tools that are igniting change and bringing together respected celebrities, the best corporations, leading foundations, fashion, the media, the medical community, and advertising around a common cause.   We’ve acted as a powerful catalyst in the breastfeeding movement and industry, and are seeing the ripple effect and echoes of our vision and clarion call everywhere, and we are very happy about that!   We have volunteered tirelessly through great personal adversity (including Danielle’s breast cancer) and the incredible support and love we have gotten from you all, our friends and fans on Facebook and on Twitter has made all the personal sacrifices worth it!

Specifically, we shared with the Academy of Breastfeeding Medicine:

We will be sharing more of what came out of the Academy of Breastfeeding Medicine’s Conference and what this incredible organization is doing to help moms.   We would also be happy to share our presentation with those that want to be part of THE SOLUTION!   We wanted to leave you with two wonderful comments:

I am a physician and Fellow of the Academy of Breastfeeding Medicine who just attended and tremendously enjoyed your presentation about “Best for Babes.” My experience in trying to help mothers and their children to breastfeed has included just about every situation your excellent website identifies as “booby-traps.” I love that concept and I applaud your foundation’s approach towards moving mothers away from blaming themselves, breastfeeding advocates and other mothers for their breastfeeding problems, towards identifying the real barriers that cause so many mothers to wean long before their personal breastfeeding goals are met.

The booby traps to successful breastfeeding abound and one of the biggest is the medical system. How is it that I trained to become a pediatrician for 8 years and graduated with ZERO training about breastfeeding? Then I set out to work in a highly respected hospital that was accepting their formula for free. 92% of maternity facilities in the US are doing that TODAY. How about that for a dirty little secret? Arent we suppose to market health, and not be a middle man for a pharmaceutical industry? Then we had hospital policies that separated the brand new perfectly healthy baby from the perfectly healthy mom. Why? So we could get our paper work done. Unless your nipples and breasts are 80 yards long and can go under locked doors and up and over warmers, going to that nursery is a monstrous obstacle to breastfeeding. Then the nurse helping you out, well she probably had zero minutes of training on breastfeeding as well. You can’t keep it going if you don’t get it started.  The problem is not you new moms, WE are the problem. Do the best you can. You are doing a great job!! MD from Boston

Thank you again, Academy of Breastfeeding Medicine, for inviting us to speak.   We were invigorated by meeting many of our heroes, and by the amazing work you are doing to help mothers and babies.   We are proud and honored to partner with you on upcoming initiatives . . . stay tuned!



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